When Survey Organizations Wrongly Predicted, in 1948, a Comfortable Victory

question 47

Multiple Choice

When survey organizations wrongly predicted, in 1948, a comfortable victory for Republican Thomas Dewey over Democratic president Harry Truman, what issue of public polling did they fail to heed?

• A) the issue of question wording
• B) the issue of intensity
• C) the issue of forced choice
• D) the issue of sampling
• E) the issue of timing

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Definitions:

Wage Rate

An amount of money that is paid to an employee per unit of time, commonly hourly, daily, or annually, for their labor.

Standard Oil

An American oil producing, transporting, refining, and marketing company. Established in 1870 by John D. Rockefeller and associates, controlling much of the oil industry in the U.S. until it was broken up in 1911.

Trust

A legal arrangement where one party, the trustor, gives another party, the trustee, the right to hold title to property or assets for the benefit of a third party, the beneficiary.

Mergers

The combination of two or more companies into a single entity, often to achieve greater efficiency or market share.