The Internet Healthcare Coalition Has Developed

question 24

Multiple Choice

The Internet Healthcare Coalition has developed

• A) the AAMA Code of Ethics.
• B) the eHealth Code of Ethics.
• C) the AMA Code of Ethics.
• D) the AHIMA Code of Ethics.

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Definitions:

Integrated Marketing Communication

A strategic, collaborative, and promotional business process that uses multiple communication channels to connect with the audience and deliver a consistent message about a brand, product, or service.

Sender

In communication, the individual, group, or entity that initiates a message intended for a receiver, kicking off the communication process.

Receivers

In communication, receivers are the individuals or audience that interpret or decode the message sent by the sender.

Noise

In communication, external or internal factors that interfere with the reception of a message.