One Counterintuitive Finding in the Study of Persuasion Suggests That

question 5

Multiple Choice

One counterintuitive finding in the study of persuasion suggests that:

• A) when processing through the central route we may be persuaded by strong arguments.
• B) ability and motivation are needed for central route processing.
• C) when processing through the peripheral route we may be persuaded by the attractiveness of the source.
• D) when processing through the peripheral route we may be persuaded by weak arguments if the message is presented in an attractive manner.

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Definitions:

Transmission

The act of passing something from one place, person, or thing to another, often referring to diseases, information, or mechanical power.

Integration Of Information

The process of combining data from different sources to generate a comprehensive understanding or to make decisions.

Pituitary Gland

A small endocrine gland in the brain that produces key hormones which regulate growth, metabolism, and reproduction.

External Sexual Organs

Refers to the sex organs outside the body that are involved in sexual reproduction and sexual pleasure.