For a Fear Based Appeal to Be Most Effective,it Should

question 53

True/False

For a fear based appeal to be most effective,it should be as scary as possible.

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Definitions:

External Benefit

A positive effect of a transaction or activity on a third party who did not choose to incur that benefit.

Externalities

Financial implications or effects that influence bystander third parties and may be either beneficial or harmful.

Incentives

Factors that motivate or encourage individuals to perform actions or make decisions.

Social Benefit

The total benefit to society from a particular action or policy, including both direct benefits to participants and any external benefits to others.