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_________ Describes a Process in Which a Small Number of People

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_________ describes a process in which a small number of people within a group guide a change in the group's attitude or behaviour.


Definitions:

Employee Stock Ownership Plans (ESOPs)

Benefit plans giving employees ownership interest in the company, often as a retirement benefit or as a means to align employee incentives with company performance.

Smaller Companies

Firms that are relatively small in terms of their market capitalization, often characterized by their potential for growth and higher risk.

Crisis

A critical or unstable time or state of affairs in which a decisive change is impending, often one with the possibility of a highly undesirable outcome.

Press Conference

A scheduled event where an organization or individual makes an announcement to the media and answers journalists' questions.

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