________ Is the First Step of the Entrepreneurial Process

question 72

Multiple Choice

________ is the first step of the entrepreneurial process.

• A) Opportunity identification
• B) Opportunity evaluation
• C) Opportunity exploitation
• D) Opportunity feedback
• E) Risk evaluation

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Definitions:

Return on Equity

A financial ratio that measures the ability of a firm to generate profits from its shareholders' equity.

Net Income

The total profit of a company after all expenses, taxes, and costs have been subtracted from total revenue.

Shareholders' Equity

The residual interest in the assets of a company after deducting its liabilities; also referred to as stockholders' equity.

SML Approach

A method based on the Security Market Line, part of the Capital Asset Pricing Model, used to evaluate the expected return of an investment relative to its risk.