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Shannon conducts an experiment to test her hypothesis that longer arguments cause couples to become angrier at each other.She randomly assigns couples to argue for either ten minutes or twenty minutes.After her assistant Ken runs the study, Ken tells Shannon that he allowed the couples who were really fighting hard to keep arguing longer than Shannon had originally stated.Shannon cringes, for she knows that the ________ of his study is very low.
Unsought
Refers to products that consumers do not typically think about buying or do not know exists until they see them.
Specialty
Signifies a particular area of expertise or a focus on a specific type of product or service that a business offers, distinguishing it from competitors.
Brand Loyalty
The tendency of consumers to continuously purchase one brand's products over another, often due to positive experiences and perceived value.
Shopping Product
Goods that consumers purchase and select after comparing quality, price, and style from several sellers, spending considerable effort in making decisions.
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