Hong and Colleagues (2003) Primed Bicultural Students with American, Chinese

question 77

Multiple Choice

Hong and colleagues (2003) primed bicultural students with American, Chinese, or neutral images and had them make attributions about why a fish was swimming in front of other fish.What was the independent variable of this experiment?

• A)the type of attribution
• B)the students
• C)the type of images
• D)there was no independent variable

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Definitions:

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Fad Appeal

Marketing strategies that seek to capitalize on a trend or craze among consumers, often with products that may have short-lived popularity.

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