Recall That Participants in an Experiment Presented in the Text

question 20

Multiple Choice

Recall that participants in an experiment presented in the text were provided either large or small incentives to advocate the use and legalization of marijuana.Results of their experiment revealed that dissonance and attitude change occurred when

• A) incentives were large.
• B) incentives were small.
• C) participants were allowed to erase the videotape.
• D) participants were not allowed to erase the videotape.

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Definitions:

Franchise

A business model that allows individuals or entities to operate a branch of a larger company, using its brand, systems, and support in exchange for fees or royalties.

Entirely New Firm

A start-up or business entity that has been freshly established, having no prior existence.

Two-Income Households

Households in which two adults generate income through employment, contributing to the family's total earnings.

Entrepreneurship

The act of launching, managing, and developing a business venture in order to gain profit by taking on financial risks in the corporate world.