Why Would Anyone Want to Use Fear in a Commercial

question 96

Multiple Choice

Why would anyone want to use fear in a commercial?

• A) Advertisers find it increases sales by appealing to cognitively based attitudes.
• B) Advertisers want to grab the attention of the target audience.
• C) Advertisers do not use fear unless mandated by the government.
• D) Scaring people into healthy behaviors is highly effective.

Learn the impact of childhood experiences on adult behavior and emotions.

Identify effective and ineffective emotional styles in personal and professional contexts.

Recognize the importance of expressing emotions appropriately and understand the consequences of failing to do so.

Understand the role of temperament in emotional expression.

---

Definitions:

Market Economy

An economic system in which the prices of goods and services are determined in a free price system, largely governed by the forces of supply and demand.

American System

The American System was an economic plan that played a significant role in American policy during the first half of the 19th century. It advocated for a strong federal government to create a protective tariff, a national bank, and infrastructure improvements.

Northeast

A region in the United States known for its historical significance, economic output, and dense population, typically including states in the upper Northeastern part of the country.

Slavery

A system in which people are legally owned by others as property and are forced to work without freedom or the right to compensation.