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Andersen and Bem (1981) conducted a variation of the getting-acquainted telephone study by Snyder, Elizabeth Tanke, and Berscheid (1977) . Andersen and Bem provided attractive and unattractive photos of men to women who interacted with men at the other end of a telephone. What would you expect happened when the women thought that the men with whom they were speaking were the men in the photos?
Capital Budgeting
The process of evaluating and selecting long-term investments that are in line with the goal of maximizing shareholder wealth.
Investments
Assets or items acquired with the goal of generating income or appreciation in value over time.
Net Present Value
A valuation method that calculates the present value of future cash flows generated by an investment, minus the initial investment cost.
Cash Flows
The movement of money into and out of a business, project, or financial product, considered essential for assessing the health and sustainability of an entity.
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