Berkowitz and Le Page (1967) Primed Aggressive Tendencies by Doing

question 180

Multiple Choice

Berkowitz and Le Page (1967) primed aggressive tendencies by doing which of these?

• A) turning irritating music up louder
• B) leaving a gun in the room
• C) setting the temperature in the room to ninety degrees
• D) painting the walls a dark color

---

Definitions:

Product Extension

A marketing strategy in which an existing product is introduced to a new market or modified for a new segment, expanding its reach or functionality.

Brand Recognition

The extent to which consumers can identify a brand by its attributes, symbol, or design, without seeing the brand name.

Taco Bell

An American-based chain of fast food restaurants known for its Mexican-inspired menu items such as tacos and burritos.

Brand Messaging

Communications strategies and tactics used by companies to convey their brand's values, personality, and promises to potential and existing customers.