Janna Discovers a Market Segment That Is Underserved by Competitors

question 76

Multiple Choice

Janna discovers a market segment that is underserved by competitors' products.For Janna's company,this segment represents a:

• A)market threat
• B)market opportunity
• C)backward linkage
• D)test market

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Definitions:

Sincere

Characterized by genuineness, honesty, and free from pretense or deceit.

Business Letter

A formal document used for communication between companies, or between a company and its customers, suppliers, or other stakeholders.

Goodwill Messages

Communications intended to foster positive relationships, offering good wishes, congratulations, or sympathies.

Handwritten Note

A personal message written by hand, often considered more thoughtful than digital communications.