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Describe a Focus Group Interview and Discuss the Advantages and Disadvantages

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Essay

Describe a focus group interview and discuss the advantages and disadvantages of this technique.


Definitions:

Rapid Conditioning

A process by which an organism quickly learns to associate a specific behavior with a particular outcome.

CS (Conditioned Stimulus)

In classical conditioning, a previously neutral stimulus that, after being associated with an unconditioned stimulus, elicits a conditioned response.

Extinction

In psychology, extinction refers to the gradual weakening and eventual disappearance of a conditioned response when the reinforcement or stimulus is no longer presented.

Conditioned Response (CR)

In classical conditioning, the learned response to a previously neutral (but now conditioned) stimulus (CS).

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