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Questions Asked During the Strategy Analysis Stage of the AFI

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Questions asked during the strategy analysis stage of the AFI framework include "How does the firm make money?" and "What effects do forces in the external environment have on the firm's potential to gain and sustain a competitive advantage?"


Definitions:

Large Molecules

Molecules that are composed of a large number of atoms, often including complex structures like proteins, nucleic acids, and polysaccharides.

Fluid-Mosaic Model

Model for the plasma membrane based on the changing location and pattern of protein molecules in a fluid phospholipid bilayer.

Phospholipid Bilayer

The fundamental structure of biological membranes, consisting of two layers of phospholipids that create a barrier around cells.

Glycolipids

Molecules consisting of a carbohydrate bonded to a lipid, play key roles in cell recognition and membrane structure.

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