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Explain the role of microcultures in influencing consumer behavior.Describe two microcultures that influence your consumption behavior.
Gay And Lesbian
Terms used to describe individuals who are romantically or sexually attracted to people of the same sex, with "gay" often referring to men, and "lesbian" to women.
Young Adults
Individuals in late adolescence to early adulthood, approximately aged 18 to 25, experiencing significant life transitions and development.
Raise Children
The process of promoting and supporting the physical, emotional, social, and intellectual development of a child from infancy to adulthood.
Parenthood
The state or experience of being a parent, encompassing the responsibilities, joys, challenges, and emotional dynamics of raising children.
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