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Customized Marketing Programs
Tailored marketing strategies designed to meet the specific needs of a target customer segment or individual customer.
Relationship Intensity
The level of closeness and reciprocal exchange between partners in a business relationship, affecting loyalty and long-term engagement.
Organizational Culture
The set of shared beliefs, values, norms, and practices that characterizes an organization and guides its members' behavior.
Mass Market Targeting
A marketing strategy aimed at appealing to a wide, general audience without segmenting it into smaller groups.
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