The Tenet Behind the Triple-Bottom-Line Is That

question 83

Multiple Choice

The tenet behind the triple-bottom-line is that

• A) a firm should solely focus on increasing the economic value created to/for its customers.
• B) a firm's primary objective should be increasing the total returns to its shareholders.
• C) a firm should achieve positive results along the economic, social, and ecological dimensions to gain a sustainable strategy.
• D) a firm's return on revenue can be broken down into three ratios: COGS/Revenue, R&D/Revenue, and SG&A/Revenue.