Once Marketing Managers Have Determined a Global Product and Promotion

question 15

Multiple Choice

Once marketing managers have determined a global product and promotion strategy,they can select the remainder of the marketing mix.However,entry into many developing nations presents special pricing problems because:

• A)the rate of capital accumulation exceeds the rate of population growth.
• B)there is always an expectation of countertrade by developing countries.
• C)the demand for low quality products is very less compared to developed countries.
• D)there is a lack of mass purchasing power.

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Definitions:

Symphysis

A joint in which the bones are connected by fibrocartilage, allowing for limited movement, such as the pubic symphysis.

Sacroiliac Joint

A joint located between the sacrum and the ilium bones of the pelvis, which acts as a shock absorber and plays a key role in walking and movement.

Temporomandibular Joint

The joint connecting the lower jaw (mandible) to the temporal bone of the skull, allowing for the movement of the jaw.

Intervertebral Joint

A joint located between adjacent vertebrae in the spine, facilitating movement and providing support.