Which of the Following Is True of Product Lines

question 4

Multiple Choice

Which of the following is true of product lines?

• A)They mandate a separate marketing strategy for each line.
• B)They provide economies of scale in advertising.
• C)They involve greater transportation and warehousing costs than product items.
• D)They help distinguish each version of a product from the others offered by a company.

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Definitions:

Maintaining Temperature

The process by which living organisms regulate their internal temperature within certain limits despite external environmental changes.

Shivering

An involuntary response to cold temperatures, producing heat through rapid muscle contractions to maintain body temperature.

Negative Feedback System

A regulatory system in which a change in some steady state triggers a response that counteracts, or reverses, the change, restoring homeostasis (e.g., how mammals maintain body temperature). Compare with positive feedback system.

Integrator

In homeostasis, a control center.