A Series of Related Advertisements Focusing on a Common Theme,slogan,and

question 30

Multiple Choice

A series of related advertisements focusing on a common theme,slogan,and set of advertising appeals is referred to as a(n) :

• A)advertising campaign.
• B)advertising objective.
• C)media schedule.
• D)infomercial.

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Definitions:

Hospital Insurance

Coverage that pays for hospital expenses incurred by the insured due to illness or injury.

OASDI

Old-Age, Survivors, and Disability Insurance, a comprehensive federal benefits program that provides benefits to retirees and disabled people.

Hospital Insurance

A type of insurance coverage that pays for medical and surgical expenses incurred by the insured while in a hospital.

Double Time

A rate of pay that is twice the standard rate, often paid for overtime work.