How Has Social Media Changed the Way Marketers and Consumers

question 26

Essay

How has social media changed the way marketers and consumers communicate with one another? How has it changed who is in control of the communication?

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Definitions:

Starbucks Wi-Fi

The free wireless internet service provided by Starbucks to its customers in their coffee shops, enabling them to connect to the internet.

Xfinitywifi

A public Wi-Fi network provided by Comcast through its Xfinity internet service, allowing customers to connect to the internet in various locations.

Jenn's iPhone

Likely a personalized name for a specific iPhone device, indicating ownership or usage by an individual named Jenn.

NAS Device

A Network Attached Storage device, which is a file-level storage server connected to a computer network providing data access to a group of clients.