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Concept Testing
A marketing approach used to evaluate consumer response to a product idea before it is introduced to the market.
Commercialization
The process of bringing new products or technologies to the market, including production, distribution, and marketing activities.
Google Driverless Cars
Autonomous vehicles developed by Google (now Waymo) designed to operate without human intervention using a variety of sensors and technologies.
Autonomous Driving
Refers to the technology by which a vehicle is capable of sensing its environment and navigating without human input, often considered levels of autonomy from driver assistance to full automation.
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