Which Theory Predicts That the More We Learn About Someone

question 44

Multiple Choice

Which theory predicts that the more we learn about someone, the more we like that person?

• A)social exchange theory
• B)uncertainty reduction theory
• C)attraction theory
• D)equity theory

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Definitions:

Persuasive Communication

A form of communication aimed at convincing the audience to accept a certain perspective, idea, or action.

Damaged Products

Items that have sustained harm affecting their value, functionality, or appearance, typically occurring during manufacturing, shipping, or storage.

AIDA Strategy

A marketing model that outlines the process of attracting customer attention, maintaining interest, creating a desire for the product, and inducing action or purchase.

Desire

Desire is a strong feeling of wanting or wishing for something to happen or to possess something, often driving motivation and action.