Which of the Following, If True, Would Strengthen the Argument

question 92

Multiple Choice

Which of the following, if True, would strengthen the argument for using television as the medium for the next campaign?

• A) A study shows that the bulk of television audiences are teenagers and people over 65.
• B) More than 43 percent of U.S. advertising dollars are spent on national and local television commercials versus 8 percent on Internet advertising.
• C) The number of video-on-demand viewers is expected to quadruple during the next five years.
• D) Increasingly, consumers are choosing not to watch ads.
• E) Effective television ads are still capable of holding the audience's attention.

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Definitions:

Precautions

Protective measures taken in advance to reduce the risk of harm or error.

To-Be-Chosen Option

The alternative or solution that is selected or decided upon after consideration.

Promising Option

An alternative or choice that shows potential for success or a favorable outcome based on early indicators or theoretical advantages.

Fortifying

The act of strengthening or reinforcing something to make it more secure or robust.