A Total Weighted Score of ________ in an EFE Matrix

question 21

Multiple Choice

A total weighted score of ________ in an EFE Matrix indicates that the firm's strategies are NOT capitalizing on opportunities or avoiding external threats.

• A) 0.0
• B) 1.0
• C) 2.5
• D) 3.3
• E) 4.0

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Definitions:

Close-Substitute

A good or service that can easily replace another in satisfying consumer needs, with very little change in consumption patterns.

Consumer Preferences

The tastes, preferences, and priorities that individuals have regarding the consumption of goods and services.

Close-Substitute

A product or service that can easily replace another in the consumption preferences of consumers due to its similarity.

Complements

Goods or services that are consumed together because the use of one enhances the value of the other.