There Are Seven Basic Functions of Marketing: Customer Analysis, Selling

question 71

True/False

There are seven basic functions of marketing: customer analysis, selling products/services, product and service planning, pricing, distribution, marketing research, and opportunity analysis.

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Definitions:

Primary Reinforcer

An innately satisfying stimulus, such as food or warmth, that does not require learning to become desirable and motivates behavior.

Conditioned Reinforcer

A stimulus or event that gains its reinforcing power through its association with a primary reinforcer.

Colonization

The process by which a central system of power dominates the surrounding land and its components, often involving the settlement of its population to new territories.

Coercion

The act of compelling someone to act in a certain way by use of force or intimidation, often undermining their freedom of choice.