The Tim Hortons Chain Accounts for More Than Half of All

question 128

Multiple Choice

The Tim Hortons chain accounts for more than half of all the donut and coffee stores in Canada. The chain's red-and-white store banners are fixtures in many Canadian communities. In 2001, the first Tim Hortons appeared in the United States through a contractual agreement allowing an independent operation to adopt Tim Hortons' entire way of doing business. This agreement is an example of a(n) ________.

• A) direct investment
• B) franchise
• C) export merchant
• D) strategic alliance
• E) joint venture

---

Definitions:

Cultural Difference

Variations in practices, beliefs, and values among people from different cultural backgrounds.

National Character

The idea that people in different cultures have different personalities.

Conscientiousness

A personality trait characterized by diligence, carefulness, thoroughness, and a desire to do a task well.

Freudian Theory

Freudian Theory postulates the existence of unconscious mental processes, sexual and aggressive instincts, and the defense mechanisms of the psyche.