Which of the Following Is a Segmentation Technique That Combines

question 19

Multiple Choice

Which of the following is a segmentation technique that combines geography with demographics?

• A) geocoding
• B) geodemography
• C) geodiversity
• D) geotargeting
• E) psychographics

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Definitions:

Secure

A state of feeling safe, stable, and free from fear or anxiety; in psychology, it also refers to a type of attachment style characterized by healthy, trustful relationships.

Deceptive Love

Pretending to have feelings of love or affection for someone to achieve personal gains or sexual access, without genuine emotional attachment.

Consummate Love

A type of love characterized by the presence of intimacy, passion, and commitment, according to Sternberg's theory of love.

Companionate Love

A form of love characterized by deep affection, friendship, and emotional intimacy, often found in long-term relationships.