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Hotmail Put the Message "Get Your Free Email at Hotmail

question 93

Essay

Hotmail put the message "Get Your Free Email at Hotmail.com" at the bottom of every email sent by Hotmail users. What type of marketing technique did Hotmail use?


Definitions:

Expenditure

Money spent or costs incurred in an organization's efforts to generate revenue.

Abandoned Building

An Abandoned Building is a property that has been left vacant and unattended by its owner, often leading to deterioration and neglect.

Appraisals

The process of professionally estimating the value of a particular item, such as real estate or a business.

Book Value

The net value of a company's assets minus its liabilities, often used to assess the company's worth in financial analysis.

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