Which of the Following Is the Most Logical Reason That

question 53

Multiple Choice

Which of the following is the most logical reason that many organizations rely heavily on personal selling?

• A) to make more efficient use of the promotional mix
• B) to quickly move a product to the maturity stage of the product life cycle
• C) to create consistent marketing communications
• D) to more effectively sell highly technical or very expensive products
• E) to decrease promotional expenditures

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Definitions:

Describe the Problem

The act of detailing or explaining an issue or challenge clearly and precisely to aid in understanding and resolution.

Subordinate

An individual or entity that is lower in rank, position, or importance relative to another.

Psychological Reactance

A behavioral response to restrictions on personal freedoms, often resulting in a desire to reclaim or reassert those freedoms.

Providing Alternatives

Offering different options or choices as solutions to a particular problem or issue.