Internal PR Activities Target a Company's ________

question 104

Multiple Choice

Internal PR activities target a company's ________.

• A) current customers
• B) prospective customers
• C) brand ambassadors
• D) investors
• E) employees

---

Definitions:

External Clients

Individuals or entities outside an organization who use or purchase the services or products of a business.

Goodwill

A term in both accounting and general usage that refers to the established reputation of a business considered as a quantifiable asset.

Audience's Needs

The requirements or interests of the group to whom information is being communicated.

You-attitude

A communication approach focusing on the receiver’s needs and interests, emphasizing the benefits to them.