Social Media Platforms Such as Facebook and Twitter Have Changed

question 23

Multiple Choice

Social media platforms such as Facebook and Twitter have changed the nature of communications between an organization and the public because

• A) social media can only deliver brief and simple advertising messages
• B) social media communications must be designed to resonate with millennials
• C) social media communications are a two way affair where the goal is to engage consumers
• D) Facebook and Twitter are declining in popularity

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Definitions:

Best Practice

An industry-accepted way or method that has been proven over time to lead to desired results.

Phishing

A cyber-attack that uses disguised email or other communication to trick recipients into revealing personal information, such as passwords or credit card numbers.

Imposter Website

A fraudulent or malicious website that mimics a legitimate site to deceive users, often for the purpose of phishing or spreading malware.

Wireless Transmissions

The process of sending and receiving data between devices without the use of physical connections, utilizing radio or infrared signals.