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What Are the Two Primary Factors That Would Prompt a Company

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What are the two primary factors that would prompt a company to reposition its brand?


Definitions:

Team Project Ownership

The sense of possession and responsibility a team feels towards a project, influencing their commitment and effort levels.

Virtual Distance

A measure of feeling disconnected or apart despite being connected by electronic communication tools, often related to remote work or virtual teams.

Feelings of Separation

Emotional experiences of disconnection or isolation from others, often affecting social and psychological well-being.

E-mail

A method of exchanging digital messages over a network, typically the Internet, using specific protocols between sender and receiver.

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