Studies Show That Early Adopters of Personal Video Recorders (PVRs)

question 57

Multiple Choice

Studies show that early adopters of personal video recorders (PVRs) watch 60% of their televisions viewing from their computers, and skip ____ of the ads in these programs.

• A) 50%
• B) 20%
• C) 90%
• D) 75%
• E) 35%

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Definitions:

Crop Insurance

Insurance that farmers can purchase that will pay out if crop selling prices or crop revenues fall below predetermined values.

Consumer Surplus

The disparity between the total consumers intend and can afford to pay for a good or service versus what they actually spend.

Consumer Utility

The measure of satisfaction or happiness that consumers obtain from consuming goods and services.

Consumption Expenditures

Spending by households on goods and services, excluding purchases of new housing.