The First Thing to Consider When Purchasing Transit Space Is

question 86

Multiple Choice

The first thing to consider when purchasing transit space is

• A) where competitors are advertising
• B) volume discounts
• C) the size of the target market
• D) target market demographics
• E) the desired weight level in each market

---

Definitions:

Conditional Probability

The chance of a specific event happening when it is known that another event has occurred.

Multiplication Law

A principle used in probability that determines the likelihood of two independent events occurring together.

Addition Law

In probability, the rule that calculates the probability of the occurrence of at least one of two events.

Binomial Distribution

A probability distribution that summarizes the likelihood that a value will take one of two independent states under a given set of parameters or conditions.