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By Conducting an External Analysis, a Firm Identifies the Critical

question 20

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By conducting an external analysis, a firm identifies the critical threats and opportunities in the industry's competitive environment.


Definitions:

Financial Performance

A measure of a company's financial health and profitability, often evaluated through metrics like revenue, expenses, and earnings.

Liquidity

The degree to which an asset or security can quickly be turned into cash without significantly affecting its market price.

Leverage

The ability to use something to maximum advantage, often referring to the strategic use of resources or capital.

Asset Management

The systematic process of developing, operating, maintaining, and selling assets in a cost-effective manner.

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