Johnson & Johnson's Introduction of "Johnson's Toilet and Baby Powder

question 73

True/False

Johnson & Johnson's introduction of "Johnson's Toilet and Baby Powder" as a result of customers asking to purchase the talcum powder is an example of a planned strategy.

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Definitions:

Innate Behavior

Behavior that is inherited and typical of the species; also called instinct.

Classical Conditioning

A type of learning in which an association is formed between some normal response to a stimulus and a new stimulus, after which the new stimulus elicits the response.

Conditioned Stimulus

A previously neutral stimulus that, after becoming associated with an unconditioned stimulus, elicits a conditioned response.

Motor Stimulus

A physical or psychological factor that induces a motor response or activity in an organism.