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Describe the difference between emergent and intended strategies. Why might firms employ an emergent strategy?
Perceptual Distortion
The inaccurate or biased interpretation of an event or information due to preconceived notions or psychological factors.
Generalization
A broad statement or concept obtained by inference from specific cases.
Effect of Frames
The impact of how information, choices, or situations are presented on people’s perceptions, decisions, and actions.
Risk in Negotiation
The potential for losses or negative outcomes that might occur as a result of engaging in a negotiation process.
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