Examlex
In an industry, the products or services provided by a firm's competition meet approximately the same customer needs in the same way as the products or services provided by the firm itself, whereas substitutes meet approximately the same customer needs but do so in different ways.
Actions
The process of doing something in order to achieve a goal or perform a task.
Cognitive Dissonance
The unease in one's mind resulting from holding multiple inconsistent beliefs, ideas, or values concurrently.
Self-Esteem
Someone's self-assessed value, including their beliefs and emotions about who they are.
Dislike
A feeling of disapproval or antipathy towards something or someone, marking a negative reaction or attitude.
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