Which of the Following Statements Regarding the Resource-Based View Is

question 13

Multiple Choice

Which of the following statements regarding the resource-based view is accurate?

• A) Competitively valuable resources and capabilities are controlled only by a firm's general managers.
• B) Only lower level employees need to accept the responsibility of creating, nurturing and exploiting resources and capabilities that can generate competitive advantages for a firm.
• C) Employees should define their jobs in functional terms instead of in competitive and economic terms.
• D) Competitive advantage is too important to remain the sole property of senior management.

Understand the role and structure of logical reasoning in sales presentations.

Identify the purposes and components of a marketing plan within the sales context.

Understand how personalizing relationships and utilizing visual aids can enhance sales presentations and customer retention.

Recognize the significance of rehearsals and addressing potential interruptions for maintaining the effectiveness of sales presentations.

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Definitions:

Cognitive Dissonance

A psychological discomfort experienced when holding contradictory beliefs or values, or when behavior and beliefs do not align, often leading to a change in beliefs or behaviors to reduce the dissonance.

Small Amount

A quantity that is less than average or nominal, often referring to a minimal or insignificant portion of something.

Opinion

A belief or judgment that rests on grounds insufficient to produce complete certainty.

Cognitive Dissonance

The discomfort in one's mind arising when an individual simultaneously holds multiple conflicting beliefs, ideas, or values.