When a Firm Simultaneously Implements Both a Product Diversification Strategy

question 33

Multiple Choice

When a firm simultaneously implements both a product diversification strategy and a geographic market diversification strategy it is said to be implementing a(n)

• A) mixed-market diversification strategy.
• B) unrelated-diversification strategy.
• C) product-differentiation strategy.
• D) product-market diversification strategy.

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Definitions:

General Ledger

A comprehensive ledger containing every financial transaction throughout a company's existence.

Special Journal

A ledger used in accounting to record and categorize similar types of transactions for efficiency.

Special Journal

A specialized accounting journal dedicated to recording a specific type of transaction, such as sales or purchases, for efficiency.

Total Individually

Calculating or assessing each item on its own, then summing them up for a total figure, often used in accounting or inventory management.