An Automobile Company Decides to Improve the Quality of Its

question 81

Multiple Choice

An automobile company decides to improve the quality of its products and bring more variety into its entire product line. The company has decided to adopt ________.

• A) focused cost leadership
• B) industry-wide differentiation
• C) industry-wide cost leadership
• D) focused differentiation
• E) broad differentiation

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Definitions:

Sales Presentations

Structured and often persuasive presentations aiming to convince potential buyers to purchase a product or service.

Compliment Close

A sales technique where the seller compliments the potential buyer in a genuine manner to create a positive end to a sales interaction, hoping to secure the sale.

Assumptive Close

A sales technique where the seller assumes that the customer has already decided to purchase and moves straight to the closing phase.

Closing Technique

A sales strategy or method employed to persuade a customer to make a purchase or commit to an action, effectively finalizing the deal.