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Jeff is a top manager at a textile factory. He is developing a crisis plan in the event that the company has a toxic spill or accident. Which of the following should Jeff undertake to prepare for such a crisis?
Unconditioned Stimulus
The stimulus normally produced by the unconditioned response (e.g., food producing salivation).
Expectancies
What someone expects to happen, based on past experiences of what was rewarding.
Rewards
Benefits or positive feedback received as a result of an action, which serve as reinforcement for that behavior.
Punishment
The imposition of an undesirable or unpleasant outcome upon a group or individual, in response to a behavior deemed unacceptable or unsatisfactory.
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