Which of the Following Is the Final Step in Developing

question 4

Multiple Choice

Which of the following is the final step in developing a CRM strategy?

• A) Gaining an organization-wide commitment to CRM strategy
• B) Forming a cross-functional CRM project team for decision analysis and actions
• C) Developing and defining the CRM strategy to guide management process
• D) Conducting a business needs analysis concerning customer relationships

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Definitions:

Technical Skills

The expertise and competencies required to perform specific tasks in fields such as IT, engineering, or other specialized areas.

Organizational Unit

Represents a subdivision within an organization designed to carry out specific functions or responsibilities.

Specialized Activities

Tasks or projects that require specific skills or knowledge, distinct from general or routine operations.

Need For Power

A psychological drive that represents the desire to control or influence others.