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Using a change in supply and/or demand,explain the following phenomena:
a.All else constant,gasoline prices are higher in summer than winter months.
b.At the same time that the quality of personal computers has been increasing,the price of personal computers has been falling.
Skimming Demand
A pricing strategy where a high price is set to "skim" layers of demand from the market sequentially, usually employed during the introduction of a new product.
Penetration Demand
A market strategy focused on increasing market share for an existing product through penetration pricing, advertisement, and sales promotion.
Demand Curve
A graph that relates the quantity sold and price, showing the maximum number of units that will be sold at a given price.
Pricing Approach
Strategies employed by businesses to set the price of their products or services, taking into account costs, demand, and competition.
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