Which of the Following Statements Is Correct

question 35

Multiple Choice

Which of the following statements is correct?

• A)The use of Census data is especially useful and cost-effective in targeted marketing.
• B)Census data are considered more reliable than data collected via direct consumer surveys because people are more likely to provide accurate responses to government census takers.
• C)While the use of census data in targeting marketing can provide relatively accurate information, experience has shown that it has the disadvantage of increasing marketing costs by a substantial amount.
• D)While census data are considerably less expensive than data obtained via direct consumer surveys, they are also considerably less reliable.

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Definitions:

Magnitude

in a general sense, refers to the size, extent, or importance of something. In a scientific context, it often relates to the quantitative measure of a physical property.

Behavioral Assessment

The evaluation of an individual's actions or behaviors, often used in psychology to understand and address behavioral issues.

Purpose of Assessment

The purpose of assessment is to gather and analyze information to make informed decisions, evaluate performance, or determine the needs of individuals or groups.

Scope of the Assessment

The extent or range of areas, items, or issues that an assessment is designed to explore or evaluate.