What Is the Most Accurate Statement About the Use of Blogs

question 78

Multiple Choice

What is the most accurate statement about the use of blogs to provide up-to-date information to the press and the public?

• A)Blogs that provide information to the press and the public should be written only by top managers.
• B)Many companies now use blogs for crowdsourcing promotions to connect with their customers and to generate buzz that they hope will go viral on the Internet.
• C)Blogs can replace other communication channels in a PR crisis or an emergency.
• D)Blogs are usually used internally and are seldom used to provide company information to the press and the public.

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Definitions:

Federal Funds

Refers to reserves that banks lend to each other overnight to maintain their reserve requirements, often influencing interest rates.

Private Funds

Financial resources raised from non-governmental sources, used for investment or other private enterprise.

Market Economy

An economic system where decisions regarding investment, production, and distribution are based on supply and demand, and prices of goods and services are determined in a free price system.

Surplus Goods

Items in excess of what is needed, often resulting in stockpiles or discounted sales.