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If tolls on a toll road can be raised significantly before commuters will consider using a free alternative, demand for using the toll road must be
Prospects
Potential customers or clients who have been identified as fitting the target market and who may have an interest or need for a company’s product or service.
Technology
The application of scientific knowledge for practical purposes, especially in industry and the creation of tools, machines, and software to solve problems or improve existing solutions.
Avoid Duplicating
involves taking measures to prevent repetition or copying in processes, information, or products to ensure uniqueness and efficiency.
Corporate Credit Ratings
Assessments made by credit rating agencies that evaluate a corporation's ability to repay its debts.
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