Examlex
Selling a product at a price below its cost is known as dumping.
Existing Customer
An individual or business that has previously purchased goods or services from a company, distinguishing them from new or potential customers.
Frederick Reichheld
A business strategist best known for his work on customer loyalty, including the development of the Net Promoter Score (NPS) as a measure of customer loyalty and satisfaction.
Customer Repurchase Rates
The frequency or likelihood with which a company's customers buy its products or services again.
Long-Term Customer Retention Rate
A measurement of how well a company can retain its customers over an extended period, indicating customer loyalty and satisfaction.
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